Disasters can occur at any time, with little warning. However, technology is available that can help mitigate damage to infrastructure and even save lives.

 

This October, the California Governor’s Office of Emergency Services (Cal OES) encourages businesses of all sizes in California to learn about the latest technology for earthquake warnings that can provide a few moments warning before shaking occurs. This includes:

 

  • Downloading the free MyShake App (free on the Google Play or Apple App Store);
  • Enabling location services to allow the MyShake App to connect with ground sensors designed to provide a few moments of warning before shaking; and
  • Sharing information about the MyShake App with friends, family, and coworkers that live in California to help keep them safe in the next earthquake.

 

The MyShake App issues warnings for earthquakes with a magnitude of 4.5 or larger. Wireless Emergency Alerts (text-like emergency messages) are issued for earthquakes with a magnitude of 5.0 or larger. Warnings are currently available in both English and Spanish, depending on the user’s mobile phone settings.

 

Cal OES also encourages the businesses to participate in the annual Great California ShakeOut drill, which will take place on October 21, 2021. As part of the earthquake drill, Cal OES encourages the public to download and enable the free MyShake App.

 

To sign up for the 2021 Great California ShakeOut drill, visit www.shakeout.org/california.

 

How to Use Resources in the Business Toolkit

 

This toolkit is designed to help make it easy for businesses to share earthquake warning resources with their employees, clients, vendors, and others within the community. Toolkits with industry-specific language (medical, education, etc) for organizations to use are also available at earthquake.ca.gov/get-prepared. Toolkits are available in English, Spanish, Chinese (simplified and traditional), Korean, Tagalog, and Vietnamese.

 

This toolkit contains the following resources for Business Organizations to help promote Earthquake Warning California:

 

  • Newsletter language for emails, letters, or other communication channels;
  • Social media text to accompany graphics on social media channels; and
  • Social media graphics to help make social media posts eye-catching.

 

Cal OES encourages business owners to share resources with their employees, customers, and vendors. Whether a business is physically located along a fault line, or dependent on supply chains and employees that are, businesses should have a plan in place to help mitigate risk and recover quickly following an earthquake. Business leaders can play a key role in making Californians more resilient and keeping people safe when the next major earthquake occurs.

 

For further information and resources about Earthquake Warning California or to sign up for the Earthquake Warning California newsletter, please visit earthquake.ca.gov.

 

To learn more about the MyShake App and Earthquake Warning California, visit earthquake.ca.gov.

 

Newsletter Language

The following can be copy/pasted and tailored for emails, newsletters, or other communication methods used by your organization. Be sure to insert the name of your organization where indicated.

 

In California, natural disasters can occur at any time with little warning and earthquakes are not a matter of if, but when. Being prepared ahead of time and implementing resources to help stay safe when an earthquake strikes can make a world of difference when it comes to quakes.

 

In 2020, California became the first in the nation to launch a statewide earthquake warning system, now known as Earthquake Warning California. California residents can find the latest materials, resources, and news relating to the nation’s first statewide, publicly available earthquake warning system at earthquake.ca.gov.

 

As part of preparedness efforts, Cal OES encourages Business Leaders to participate in the annual Great California ShakeOut drill, which will take place on October 21, 2021. Cal OES also encourages Businesses to download and enable the MyShake App (free for mobile devices on the Apple App Store and Google Play). If you receive a warning from MyShake, always react with the assumption that shaking is about to occur, and take protective measures such as DROP, COVER, and HOLD ON.

 

[Name of business] will be participating in the Great ShakeOut drill by [insert description of how your organization will be participating in the drill].

 

To sign up for the 2021 Great California ShakeOut drill, visit www.shakeout.org/california.

 

[Insert information about any automated safety features your business uses in the event of an earthquake that you want to include here. Otherwise, remove.]

 

More about Earthquake Warning California

 

There are three main ways that earthquake warnings are sent out in California, these and are available at no cost:

 

  • The MyShake App is an app that sends warnings to mobile device users. Users receive warnings for earthquakes in their region for earthquakes that are expected to be 4.5 magnitude or larger. The application can be downloaded on the Apple App Store or Google Play and is currently available in both English and Spanish. The MyShake App allows users to crowdsource valuable information about how much shaking people felt and to share information about damage following an earthquake. Location services must be enabled for users to receive earthquake warnings.
  • Android Earthquake Alerts are automatically included in all new and updated Android phones used in California. Android users receive warnings for earthquakes in their region that are expected to be 4.5 magnitude or larger. Android Earthquake Alerts uses the phone’s general location to determine which phones receive the alerts. Location services must be enabled for users to receive earthquake warnings.
  • Wireless Emergency Alerts (WEAs) are text-like messages in English and Spanish to WEA-capable mobile devices during emergency situations. WEAs may be sent by state and local public safety officials, the National Weather Service, the National Center for Missing and Exploited Children, or the President of the United States. WEA-capable mobile devices send earthquake warnings for earthquakes that are expected to be 5.0 magnitude or larger. For this reason, Cal OES encourages mobile users to use the MyShake App in addition to WEAs.

 

When you receive an earthquake warning or start to feel shaking, be sure to take protective action such as to drop, cover, and hold on until shaking stops. When seeking cover, make sure your entire body is underneath a sturdy table or desk, or get down near an interior wall or low-lying furniture that will not fall on you. If driving, safely pull over to the side of the road and pull the parking brake. Be sure to stay away from windows, glass, overpasses, or objects that could fall on you.

 

To learn more about Earthquake Warning California, the MyShake App, or the other earthquake warning resources, visit earthquake.ca.gov.

Social Media

The following can be tailored and copy/pasted to social media channels to encourage followers to download the MyShake App and learn about Earthquake Warning California. You can also tag Cal OES in your post (Twitter: @Cal_OES / Facebook: @CaliforniaOES).

 

  • [Business name] wants to remind our California clients about no-cost resources from #EarthquakeWarningCA designed to provide a few moments warning before shaking. Find out more at earthquake.ca.gov
  • [Business name] is helping our employees learn about free resources that can provide a few moments notice before shaking in an #earthquake so they can take protective actions. Do you have a plan in place? Earthquake.ca.gov can help!
  • [Business name] is proud to be participating in this year’s Great #California #ShakeOut drill on October 21. Get the free #MyShakeApp today on the Apple App Store or Google Play.
  • Be sure to include the #MyShakeApp in your Great #California #ShakeOut drill on October 21! Learn more at earthquake.ca.gov.
  • #DYK – This year’s Great California #ShakeOut drill is Oct. 21 to help Californians practice taking cover in an #earthquake! Get the free app today on the Apple App Store or Google Play.

 

 

Social Media (Graphics)

The following graphics are sized for Twitter (1200 x 675 pixels). If you are interested in a different size, please email earthquakeinfo@caloes.ca.gov.

Right click an image above to save it, or click it to enlarge it.

Videos

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